Privacy Policy for Mass Appeal Fitness
Effective Date: March 4, 2026
Mass Appeal Fitness LLC (“we,” “our,” or “us”) is committed to protecting your privacy and safeguarding your personal information. This Privacy Policy explains how we collect, use, and protect your information when you use our website, mobile app, or services.
This policy applies to visitors of our website, users of our mobile application, and members of our gym located at 3273 Tullahoma Highway, Winchester, Tennessee 37398.
If you have questions about this Privacy Policy or how we handle your personal information, please contact us using the information provided at the end of this document.
1. Information We Collect
We may collect personal information when you:
- Register for a membership
- Create an account on our website or mobile app
- Sign up for classes or training programs
- Contact us through forms, email, or phone
- Use features in our mobile app that track workouts or health metrics
Personal Information
This may include:
- Name
- Email address
- Phone number
- Date of birth
- Emergency contact information
- Billing and payment details
- Membership and account information
Health and Fitness Information
If you use our mobile app, personal training services, or body analysis tools, we may collect health-related information that you choose to provide or track through the app. This may include:
- Height and weight
- Fitness goals
- Workout history
- Body composition data (such as InBody results)
- Activity tracking or exercise logs
- Nutrition or wellness information
This information is used to help provide personalized fitness recommendations, track progress, and improve your overall fitness experience.
Usage Data
When you use our website or mobile app, we may automatically collect certain information such as:
- IP address
- Device type and operating system
- Browser type
- Pages viewed and features used
- Date and time of visits
- App usage statistics
This information helps us understand how our services are used and improve functionality.
2. How We Use Your Information
We may use your information to:
- Manage memberships and accounts
- Process payments and billing
- Provide access to gym services and facilities
- Deliver mobile app features such as workout tracking and progress monitoring
- Provide personalized fitness recommendations or training support
- Communicate updates about memberships, services, or schedules
- Respond to customer support requests
- Improve our website, mobile app, and services
- Comply with legal obligations
We may also send occasional updates, promotions, or gym announcements. You may opt out of marketing communications at any time.
3. How We Store and Protect Your Information
We take reasonable security measures to protect your personal information from unauthorized access, misuse, or disclosure.
These measures may include:
- Secure account login systems
- Encrypted payment processing
- Restricted access to personal data
- Secure third-party service providers
Payment information is processed through secure payment processors and is not stored directly on our servers.
While we take reasonable steps to protect your information, no online system can guarantee absolute security.
4. Sharing Your Information
Mass Appeal Fitness does not sell or rent your personal information.
We may share information with trusted third-party providers who assist us in operating our services, including:
- Payment processors
- Membership management platforms
- Mobile app providers
- Website hosting services
- Insurance wellness or reimbursement programs (when applicable)
These providers are required to maintain the confidentiality and security of your information.
We may also disclose information if required by law or to protect our rights, safety, or property.
5. Cookies and Tracking Technologies
Our website and mobile app may use cookies or similar technologies to improve user experience and analyze usage patterns.
Cookies may help us:
- Remember login sessions or preferences
- Understand website traffic and engagement
- Improve website and app functionality
You may adjust your browser settings to disable cookies, though some features may not function properly.
6. Your Privacy Rights
Depending on your location and applicable laws, you may have the right to:
- Request access to the personal information we hold about you
- Request corrections to inaccurate information
- Request deletion of your personal data when permitted by law
- Withdraw consent for certain types of data collection
- Request a copy of your personal information
To exercise these rights, please contact us using the information below.
7. Third-Party Links
Our website or app may contain links to third-party websites, such as social media platforms or fitness resources. These websites operate independently and have their own privacy policies.
We are not responsible for the content or privacy practices of these third-party sites.
8. Children’s Privacy
Our services are not directed toward children under the age of 13. We do not knowingly collect personal information from children through our website or mobile app without parental consent.
If you believe a child has provided personal information without permission, please contact us so we can remove the information.
9. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our services, technology, or legal requirements.
When updates are made, the revised policy will be posted on this page with an updated effective date.
10. Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us:
Mass Appeal Fitness LLC3273 Tullahoma Highway
Winchester, TN 37398
Phone: (931) 262-2711
Email: info@massappealtn.com